Mastering Business Email: How to write emails that get read, by Josh Doody
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Mastering Business Email: How to write emails that get read, by Josh Doody
Best Ebook PDF Online Mastering Business Email: How to write emails that get read, by Josh Doody
You want your colleagues and clients to view you as the consummate professional, but bad emails can really get in the way by harming your reputation and even costing you business.
With Mastering Business Email, you'll be confident your colleagues and clients respect your work, read your emails, and respond when you need them to. You'll get clear instructions on how to use each field of an email to maximize its effectiveness, and to make sure your message is received.
Here are some of the things you'll learn with Mastering Business Email:
- Start with a useful subject - A good subject is full of spoilers. I'll show you how to make your subject useful and searchable.
- Addressing your email - How to use To, CC, BCC, reply and reply-all to make sure the right people read and respond to your email.
- Crafting an effective email body - Once you've convinced them to open your email, it's important to make sure they read it and respond as you intended.
- Managing attachments - How to make it clear what you're sending, what it's for, and how to use it.
- Collaborating in email (if you must) - How to use email for collaboration in a pinch.
- Dos and don'ts, and formatting tips - A few quick tips to improve your emails right away.
For each topic, you'll get specific examples and clear instructions for writing emails that get read.
Some excerpts from Mastering Business Email
Chapter 1: Start with a useful subject"A good subject is full of spoilers. The better the subject, the less new information the recipient will find in the email. Your job when writing the subject is to spoil the entire email as concisely as possible, so make it clear, concise, and specific. This really matters because the subject is the thing that will be displayed in every email app. Your first goal when sending an email is to convince the recipient to open it, and the subject is your best chance to convince them. Sometimes, they'll see the first line or two of the email body in a preview, but they'll definitely see the subject, so make it count!"
Chapter 2: Addressing your email"When you reply-all, imagine you are walking into each recipient's office and saying whatever you write in the email. If the original email was sent by a Division President to the entire division, and your reply is "I'm available on the 25th", then imagine going to every desk in the division - starting with the Division President - and blurting out, "I'm available on the 25th!" Does Janice in Accounting need to know you're available on the 25th? What about Bill in Sales? And Tom in the mailroom? No. They do not need to know you're available on the 25th."
Chapter 3: Crafting an effective email body"...once you've convinced them to open the email, it's important to make sure they read it and respond as you intended. If you want a reply, the body of the email has to make that clear and convince the recipient to reply. If you just want to share something with someone as an FYI, you still have to convince them to read it."
Chapter 4: Managing attachments"It's tempting to just drop a file onto a blank email, type a name in the To field, and hit send. But what about the poor recipient who receives a blank email with no subject and a random spreadsheet attached? They might already know what to do with it, but what if they don't? They'll be stuck replying to your email to ask you to explain it."
Mastering Business Email: How to write emails that get read, by Josh Doody- Amazon Sales Rank: #156551 in eBooks
- Published on: 2015-10-22
- Released on: 2015-10-22
- Format: Kindle eBook
About the Author Josh Doody dual-majored in Computer and Electrical Engineering, and later earned his MBA at the University of Florida. He began his professional career as an electrical engineer, and then transitioned to project management and consulting in the talent management software industry. He has worked in many areas of the talent management industry including project management, consulting, implementation, technical support, and product development. He has consulted with firms large and small on their compensation management and planning strategies and helped to implement software to help them manage their workforces more effectively. Josh has also been a hiring manager, helping to build a 25-person technical support team based at the headquarters of an international software company, and has managed a team of technical consultants.
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Most helpful customer reviews
1 of 1 people found the following review helpful. Even stressful situations like firing a client or turning down work were made ... By Christopher Hawkins This book helped me to de-emotionalize some of the more difficult e-mail exchanges that come up in my business, and in doing so let me communicate more clearly and concisely. Even stressful situations like firing a client or turning down work were made much, much easier thanks to the book.Plus, the craziest thing happened - once I leveled-up my own e-mail communication skills, the replies sent by my clients and vendors seemed to rise to meet the new bar I had set! So, learning from Mastering Business Email not only improved the quality of e-mail communications I send, it's improved the quality of the e-mail replies I receive. I didn't see that coming but it's great!
1 of 1 people found the following review helpful. This book really helped me to find the right words. By Holger I'm not a native speaker, so I sometimes struggle to communicate exactly what I want to say. Josh has a great chapter on organizing the email so the most important points are obvious to anyone who skims the email. This helps me emphasize the important information in my emails so I know I have communicated exactly what I want to say. If you sometimes believe that you could optimize your emails or your wording I can highly recommend giving this book a shot.
1 of 1 people found the following review helpful. You don't know what you don't know... and this book explains it to you. By Corey M I normally consider myself good at communication, but this book was eye opening. There are so many things we just don't consider until someone explains them to you at a higher level. Mastering Business Email does just that.
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